John Carlton – The Entrepreneur’s Guide To Getting Your Sh!t Together [3 Ebooks (PDF, MOBI, EPUB )]
As soon as the Web became viable for entrepreneur marketers in the early 2000’s, John Carlton surfaced as the go-to teacher for writing everything required to find prospects and persuade them to become eager customers…
… as well as being The Dude for solving almost any biz problem holding things up. For decades, he was a notoriously-successful freelance direct-response copywriter with a global reputation for creating ads that brought home the bacon in almost every possible media (particularly direct mail, magazines and newspapers). And his street-savvy, close-the-deal style of salesmanship has now helped mobs of new entrepreneurs dominate niches online.
This book is a collection of his best (and most recent) lesson-dense private articles to insider colleagues. What you’re about to discover is the timeless advice and first-choice strategies that can help rookie entrepreneurs murder their competition, and veteran marketers re-establish dominance in their niche.
No theory here. Every lesson is from the front trenches of the business world, where fortunes are won or lost through your ability to craft superior marketing in crowded business environments… and produce jaw-dropping results regardless of the economy, the competition, or any problem currently holding you up.
If you have a great product or service, then shame on you if you don’t learn and use the reality-tested, results-proven toolkit of advice and tactics packed into this sizzling tome.
It’s your best First Step to becoming an awesome entrepreneur, no matter where you are now or what your experience is or how broke/disadvantaged/clueless you are. You start here, and the greatest adventure of your life can finally begin in earnest.
Amazon Verified Review
Don’t post another ad until you read this book,
I’ve been reading and learning from John Carlton’s books and blogs for nearly a decade, so it’s very exciting to see his work available here on Amazon. If you’re tired of sifting through the seemingly peak-less mountain of sales books that regurge the same basic principle over and over, then prepare to have your core shaken and your brain stirred.
Carlton is the straight shooting old school sales wizard who pioneered the art of selling online. Not by creating tech happy sales pages and “hypnotic” sales videos, but by applying the proven psychology of never-fail salesmanship to the new medium in a way that is bold and seamless.
If you have a desire to “sell without selling” this is not the book for you. Carlton would tell you there is no such thing. However if you have a product that you know is the best solution for your prospect and want to be sure they don’t leave your page without feeling the impact of your message, then you should not write one more ad without first reading this book.